The Current State of Social Networks

social-media

A few things have gotten me thinking about the current state of all the social networks I am a member of. Let's take them one at a time. Twitter I have a love/hate relationship with Twitter. … [Read more...]

Oreo, The Super Bowl and Real-Time Twitter Marketing

oreos

Sunday was the Super Bowl and the marketing spectacle that goes along with it. But the most exciting thing to happen in marketing on Sunday did not happen on the television screen. Despite the … [Read more...]

Hashtag Tips

hashtags

Hashtags are an interesting social media phenomenon. They were started by Twitter users as a way to more easily classify posts of a similar topic or idea. Hashtags really took off with Twitter search … [Read more...]

Twitter Launches Vine. Attention Spans Shrink to 6 Seconds

vine-twitter

People have been trying to create the "Twitter for video" for years now with little success. Seesmic was the first that I remember. Others like Social Cam and Viddy have tried as well. One of my … [Read more...]

Google+ Communities Show Promise

googleplus_communities

As far as social networks go, Google+ has been lagging behind Twitter and Facebook ever since it's inception. Because it is from Google and is being more tightly integrated into other Google services, … [Read more...]

Facebook Redux

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I am having more fun on Facebook these days than any other social network. There is a deep sense of personal satisfaction I have not found on Twitter or Google+. There has always been a different set … [Read more...]

Social Media Customer Service Done Right

Many people think of social media primarily as a marketing tool, but one of the big secrets is it's power as a customer service vehicle. Unlike traditional media, social media is a two way street. … [Read more...]

No Control PR

Still think you can control the conversation on social media? Well, you're wrong and here is another shining example. On the first day of the Democratic National Convention, the GOP reportedly spent … [Read more...]

A Paid For Social Network?

Twitter and Facebook are the big two when it comes to social networks as they hold the largest number of users. But as for profit companies, they also wield complete control over their technologies. … [Read more...]

iHop Does Customer Engagement Right

When my wife points something out to me on social media I take notice. She is not a geek like me at all. She is technically savvy sure, but more like a typical consumer in her behavior, thus I can … [Read more...]